This week, the UK parliament debated a ban on fossil fuel advertising and sponsorship for the first time in what is, hopefully, the first step towards legislation that would limit the industry’s ability to promote its polluting products and spread disinformation. As these voices and perspectives make clear, advertising and sponsorship is also a coordinated strategy to deflect from the polluting and destructive impacts the fossil fuel industry has on communities around the world. Bringing in a ban would stop the likes of BP, Shell and Adani from cynically trying to hide the reality of their business.